When Optus launched a service known as Cellular Enhance a few weeks in the past, Enhance Cellular wasn’t pleased about it. In a short time, Enhance issued correspondence to Optus to stop utilizing the Enhance identify.
Right now, an injunction was granted to Enhance Cellular, stopping Optus from utilizing the Enhance identify or associating it with any of its merchandise.
The founding father of Enhance Cellular, Peter Adderton, issued a press release to the media:
We respect the decide respecting the urgency of this subject, forcing Optus to cease utilizing our trademarked model instantly, and appreciating how necessary our Model is to Enhance and our clients. I hope Optus is realising that this isn’t a combat value combating such that they comply with transfer on and discover a new phrase to explain its merchandise.
There’ll undoubtedly be extra to come back as injunctions are non permanent orders. Keep tuned for extra as the data comes via within the coming weeks.