Epson rekindles its campaign to increase public awareness of Arctic warming

With a brand new marketing campaign specializing in Arctic greening and the way corporations and customers can do extra to reduce their environmental results, Epson has maintained its efforts for the second 12 months in a row to lift consciousness of worldwide warming.

Prof. Isla Myers-Smith has been researching how local weather change is affecting the Arctic tundra for over 20 years. She and her coworkers have noticed a transparent sample lately, with timber and bushes rising extra readily within the Arctic the place permafrost is thawing.

Permafrost thaws when temperatures rise, releasing carbon trapped in it, primarily within the type of partially useless historical crops and animals. Because the earth heats, crops develop taller and thicker, trapping snow to behave as a masking to insulate the bottom and pace warming, releasing extra carbon.

Epson international president Yasunori Ogawa commented: “We’re delighted to work with Nationwide Geographic CreativeWorks for a second 12 months to lift consciousness in regards to the subject of Arctic greening. Sustainability is on the coronary heart of all the pieces we do, and we’re dedicated to decreasing our personal environmental footprint and serving to our prospects to take action too.”

Epson, for its half, has pioneered a line of printers with Warmth-Free Know-how, which consumes much less power and has minimal alternative elements.

Epson needs to encourage corporations and prospects to make use of applied sciences that may reduce their carbon influence with assistance from this marketing campaign. It is only one of many ways in which Epson thinks prospects and firms can change the world.

In accordance with Epson, their Warmth-Free Know-how delivers 4 benefits:

  • Low energy consumption saves power and cash
  • Few alternative elements, low environmental impact
  • Save time with dependable high-speed printing
  • Low intervention boosts productiveness

Head to Epson’s Warmth-Free Know-how hub right here to seek out out extra.

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